Austin will hold its first Fashion Revoluting spanning the entire month of April. The various events will address transparency in fashion and feature local, ethical brands.
The month of events will inspire Austinites to think about the impact of what they wear and call on stakeholders in the fashion supply chain – retailers, brands, factories and private label manufacturers – to address exploitation and environmental causes through more transparent practices.
“There’s so much untapped ethical fashion here already,” said Kasi Martin, Fashion Revolution ATX’s media coordinator and founder of the site The Peahen. “It makes a lot of sense to tie this to a larger cause. We want to get Austinites more engaged with their homegrown brands and inspire them to start thinking about the impact of their clothes like they do food.”
Events begin April 1st, with rotating ‘Feature Weekends’ throughout the month that will encourage participants to complete punch card tasks at local brands and stores. The main event is April 24th from 6:30-9 p.m. at Soma Vida. Attendees will have the opportunity to learn about the global Fahsion Revolution movement, participate in discussions led by community influencers and take part in a consultative wardrobe audit.
Completing punch card tasks throughout the month will enter attendees into an ethical raffle featuring local fashion at the main event. There will also be a photo booth where they can show the label in their clothing, post a photograph on social media, tag the brand they’re wearing, and ask the question #whomademyclothesATX.