Can Mexican Women Fashion a Better Future Through Microfinance?

by Carry Somers 2 years ago
Tweet about this on TwitterShare on FacebookShare on LinkedInEmail to someone

Microfinance is based on the philosophy that even very small amounts of credit can help end the cycle of poverty. 70% of the world’s poor are women, and 80% of the world’s garment workers are women.    Microfinance organisations typically lend to women, not only because they are considered a good investment as they are more likely to repay their loans, but also because lending to women brings with it a raft of social benefits for the women, their families and the wider community.

Microcredit has its advocates and its critics. Fashion Revolution will shortly be embarking on a year-long project in collaboration with MFO, Micro Finance Opportunities, and BRAC. In preparation for our work, I started to read more about microfinance and I also booked a tour with Envia in Oaxaca, Mexico so I could hear stories directly from the beneficiaries of microloans.

Advocates of microfinance include former Chief Economist at the World Bank, Joseph Stiglitz, author of Making Globalisation Work. Stiglitz sets out the importance of community involvement in development projects. He says that the microfinance model pioneered by Grameen in Bangladesh is successful because it addresses the needs of the communities which it serves. Their loan schemes work because groups of women take responsibility for each other and support one another in the loan repayment process.

San Miguel del Valle church

San Miguel del Valle Church

But microfinance has its critics as well. Ha-Joon Chang, author of 23 Things They Don’t Tell You About Capitalism says ‘If effective entrepreneurship ever was a purely individual thing, it has stopped being so at least for the last century. The collective ability to build and manage effective organizations and institutions is now far more important than the drives or even the talents of a nation’s individual members in determining its prosperity. Unless we reject the myth of heroic individual entrepreneurs and help them build institutions and organizations of collective entrepreneurship, we will never see the poor counties grow out of poverty on a sustainable basis.’

Chang illustrates the problem with an example of a Croatian farmer who buys a cow on microcredit. This farmer has to sell the milk from the cow, even if the bottom is falling out of the local milk market and prices are plummeting because hundreds of other farmers have taken out loans and are selling more milk. It is impossible for the farmer to turn himself into an exporter of butter or cheese as they don’t have the technology, organisational skills or capital.   ‘What makes rich countries rich is their ability to channel the individual entrepreneurial energy into collective entrepreneurship’ says Chang.

Hilda with her bag

Hilda, From Teotitlan del Valle, With Her New Bag Design, Supported by Envia

Looking specifically at the Mexican context, a study by Poverty Action Lab into the impact of microcredit for women in Mexico found that microcredit increased access to formal financial services which helped businesses to manage their cash flow and enabled some existing businesses to expand. However, it did not increase household income, business profitability or prompt new business creation. It was found that most of the loans made by microfinance organisations were used to make up for a shortfall in income due to unexpected circumstances such as weddings, or the need to buy medicine for a family member.

I realised quite early on in my research that not all microfinance organisations are set up as not-for-profits. Microfinance is big business in Mexico.

Institutions which started out providing affordable credit to the poor have burgeoned into large commercial institutions. The average interest rate for a microloan in Mexico is 74%, with many loans incurring 200% interest per annum.   It’s no wonder that 28% of microfinance borrowers in Mexico hold over 4 loans, and 11% hold over 6 loans, often all with different microfinance institutions. Instead of helping to raise borrowers out of poverty, these loans plunge them into a spiral of debt, from which the only temporary relief is another loan to pay off the existing loans. These rates are partly the result of the decentralised nature of microcredit lending, but institutions also argue that it is because of the high risk of lending to people with no credit history.

But, are the rural poor such a high risk? Joseph Stiglitz says that Grameen Bank in Bangladesh who give small loans to rural women found they had a far higher repayment rate than rich urban borrowers.


Epifania – I Made Your Apron

Before visiting the Zapotec community of San Miguel del Valle to meet the recipients of microloans, I asked Envia more about how they operate and what interest rate they are charging to their borrowers.

Envia was founded in 2010 and is currently run by four staff and a team of volunteers. Envia’s model is to provide interest-free loans which are funded through responsible tourism, such as the tour I took to meet the loan recipients. Envia’s tours are, in fact, the no.1 excursion in Oaxaca on Tripadvisor and certainly provide an authentic experience, as well as a unique insight the life and work of rural Zapotec women.

100% of the money raised from tours is put towards loans. Once this is repaid, the money is used for a second round of loans, and finally a third round of loans, education programmes and salaries. So the income from the tours is effectively recycled through the beneficiary communities 2.5 times. 340 women are being supported in six communities, with 2000 microloans distributed to date.

Envia lends exclusively to women as they are far more likely to invest in ways which benefit the family and, by extension, the community. As with the model in Bangladesh, at Envia the women also take responsibility for each other and in order to participate they have to form a group of three.


Epifania Has Bought Stock of Different Fabrics With Her Microloan

Before receiving the loan, the group of women take an eight part training course over 3 or 4 weeks within their community. This covers issues such as financial literacy, how to separate business and personal money, and how to calculate profit. Each of the three women will receive their own loan of 1500 pesos and must pay it back at either 100 pesos over 15 weeks or 150 pesos over 10 weeks. They can only proceed to the next level of loans once everyone in the group has paid back their loan. The next loan levels are 2500, 3500 and 4500 pesos and the women can decide their own repayment rate.

Women must attend weekly meetings within their communities and pay the loan back on a weekly basis. If, for any reason, they find themselves in financial difficulaties and are unable to repay their loan on a particular week, they are asked to make a minimal 20 peso contribution to show their commitment. If a woman doesn’t attend the weekly meeting, and doesn’t send her money with another member of her group, all three members of the group receive a 20 peso ($1) fine. The carrot and stick approach combining the support of group members with financial penalties clearly works well for Envia as they have a 99% repayment rate.

Another difference between the commercial microloan lenders in Mexico and Envia are the free educational programmes to help the women to grow their businesses. The women must participate in monthly business workshops which teach them about profit, promotion, PR, goal setting, branding and design. Other free classes include health, English, composting, computer skills and menopause – all of which are open to all members of the community.



Epifania Hernandez makes aprons. She is in a group with two other women. The first runs a small restaurant in San Miguel del Valle, where I enjoyed a delicious lunch. She is using her loan to buy the ingredients she needs for the restaurant in bulk, thus reducing her costs. The second runs a bakery and is likewise using the loans to purchase ingredients in larger quantities and to visit neighbouring towns to sell her rolls and empanadas. Even though I had just finished lunch, the fresh-out-the-oven bread was impossible to resist and I bought more to take back to my apartment for breakfast the next day.

Wood-fired Bread Oven Run by One of the Three Women in Epifania's Microloan Group

Wood-fired Bread Oven Run by One of the Three Women in Epifania’s Microloan Group

In the Zapotec communities around Oaxaca, aprons are worn every day and form an integral and practical part of traditional dress. Epifania explains that there are fashions in apron design (current hot motifs include peacocks and grapes) and there is a skill in combining apron and dress colours together.

Epifania has been making aprons for 14 years and started work at the age of 14. She wasn’t that interested in school; embroidery was much more enticing. It will take her two to three days to make and embroider each of her beautiful aprons.

Epifania has been with Envia for a year and is now on her third loan which is for 3500 pesos. She uses the money to buy stocks of fabric and embroidery threads. If she has a good stock, people can choose their colour scheme when they order aprons from her, and this is increasing her clientele.

For Epifania, and the other two women I met on the tour, microfinance was working. For all three of the women, it provided a way to expand their businesses whilst reducing their costs as the loans were used to buy raw materials in larger quantities than they would otherwise have been able to afford.


Epifania’s Aprons

Of course, the zero interest repayment on the loans is not something which many lending institutions, even those with the most benevolent of aims, can replicate. But the high repayment rate through several loan cycles, show that these rural women can be a good credit risk and would probably continue to be a good credit risk with nominal interest rates. The coupling of microloans with business education is another important factor in Envia’s success in helping the women to build sustainable businesses for the long term.

Chang criticises micro finance as he says that, in order to grow sustainably, countries need to channel individual entrepreneurial energy into collective entrepreneurship. However, community-based model of Envia is an example of collective entrepreneurship. Although loans are given individually, the women collaborate with other members of their community and they work together, supported by the educational programme, to explore ways to expand their business and take it to the next level.

Envia was only established six years ago and the long term success of this tourism-financed business model is yet to be seen. However, from an outsider’s perspective it certainly seems to be working, both for the enthusiastic overseas visitors who have the opportunity to understand how rural women live in this region and purchase direct from the producers, and for the 340 women in the Oaxaca region who are beneficiaries of Envia loans.

Administered in a sustainable manner, microfinance can undoubtedly be a powerful instrument of social change and empowerment for women in rural communities around the world. Microfinance can help to increase women’s financial, social and emotional independence, as well as improving their status within both their families and their community.

Comments are closed here.